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Stella & Grace Boutique

Stella & Grace Boutique is a mobile and online boutique selling women’s clothing and accessories.

Owning her own business has always been a dream of Holly Garrison’s. But it wasn’t until she was on maternity leave with her second daughter that she finally decided to take a leap of faith and go out on her own to launch Stella & Grace Boutique. 

A mobile and online clothing store for women, Stella & Grace was an idea of Garrison’s when she realized how happy she was being home with her girls. But there was one problem – she was unhappy with her body, her clothes, and her shopping options. 

“I just wanted some cute, comfortable clothes that made me feel good about myself again,” says Garrison. “Before having kids, one of my favorite pastimes was shopping. But after two babies, who has the time or patients to shop at the mall? And online shopping was something just as irritating with added shipping costs, difficult return policies, and trying to decipher fit, color, movement, length, etc.”

Although her priorities had changed, Garrison still wanted to look her best. Not only did she want something flattering and that she felt comfortable in, she also wanted items that were convenient for her to shop for while remaining trendy. 

“Almost a year and a half ago, I decided to bring the clothes to me,” she says. “I decided to make shopping fun for me, for my girlfriends, and for other hardworking moms by launching Stella & Grace Boutique.”

My priorities had changed but I still wanted to look my best. I wanted convenience but also flattering, trendy clothing options. Almost a year and a half ago today, I decided to bring the clothes to me. I decided to make shopping fun for me, for my girlfriends, and for other hard working moms by launching Stella & Grace Boutique.

Stella & Grace aims to make the shopping experience easy, convenient, and fun for its customers. Garrison even goes as far as to offer a curated outfit every week. 

“Typically, we pair a cute new clothing arrival and accessory together, and offer a savings,” says Garrison. “Every Monday we post a new curated outfit on Facebook, Instagram, and the website. I also wear the outfit in my Instagram stories, so my audience can see the clothing in action, hear more about the pieces, ask questions, and purchase it.”

Then, on Wednesday, Garrison takes the curated pieces and styles them in multiple ways – giving inspiration to her customers and showcasing a variety of ways the pieces can be worn. 

“As a working mom, I know how important it is having clothes that make me feel beautiful and give me a ton of options,” she adds.

Those options include pieces that are trendy and comfortable. For fall, she says, bestsellers were scarves, vests, and anything with a suede elbow patch while winter bestsellers are turning out to be the new, soft V-neck tops, quilted fleece pull-overs, and easy-to-wear shrugs. The most popular year-round items are versatile dresses with pockets, super soft cardigans, and fun, stylish tops.  

Stella & Grace recently started offering virtual shopping events via Facebook to let you see these pieces in action. These events, according to Garrison, are hosted online with a small number of close friends.

“It’s a combination of Facebook Live and numerous 2- to 3-minute videos allowing women the opportunity to see the clothes on, hear all their features, and see easy ways to style each piece,” says Garrison. “I wanted to create a stress-free shopping experience that brings clothing to women when and where they need it.”

Typically, Facebook shopping events are held around 9 pm, after the kids are in bed. “I really want to create the next best thing to shopping in a store by yourself, but in an online format,” she says.

Garrison says that for the holidays she’s added a holiday gift ideas section to the website. “They are similar to the weekly curated outfits, whereas, we have pair a couple of fun pieces together,” she explains. “Such as our easy fit tops that look great on lots of body types paired with a fashionable accessory for a sweet gift idea for any woman in your life.”

Stella & Grace also offers free shipping, free exchanges, and free returns, which is important to Garrison.

“We want to make sure our customer absolutely loves every piece she receives from Stella & Grace,” she adds.

To learn more about Stella & Grace, visit shopstellagrace.com. You can also follow along on Facebook, Instagram, and Pinterest.

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